Welcome to Year X!
It's going to be the best year ever for slingshots.
So what is this Year X all about? Glad you asked. First of all, we're in Year X because (x is the Roman numeral for 10). And more on that X in a bit.
For now, here's a quick video about what to expect this year as we celebrate ten years as the worldwide leader in slingshots.
So this year (all year) you can expect a lot of awesome announcements, events, launches and opportunities. If you re not signed up to be receiving notifications, now is the time. Head over to https://simple-shot.com/join and be sure your best email is receiving emails. You can even sign up for SMS (text message) notifications in a few countries.
We will be releasing amazing slingshots products, SimpleShot products, and celebrating in many ways all year long.
But there's even more . . .
Let's start with some history behind Year X.
See, the letter X has always been one with some significance to Nathan, founder of SimpleShot. There's deep family significance behind this letter.
Did you know there were two other slingshot companies before SimpleShot? There were. First, Nathan founded and owned Double X Designs, LLC and designed slingshots from that company. Next was FlippinOut Slingshots which really started the ball rolling into the world of slingshots. You may remember FlippinOut as the producer of the most amazing hand-made slingshots in the world. It's what really kicked off the modern craftsman slingshot movement.
Yep, that was Nathan. SimpleShot wasn't a company yet, but something had started. It was called FlippinOut.
And finally, in 2012 (MMXII) SimpleShot was born as a way to enlarge the footprint into the world of slingshots and to enable other slingshot people to come into the fold. FlippinOut remained active for a while as the maker of the most amazing custom hand made slingshots in the world. SimpleShot came along to bring in other designers and to make sure the world had access to creative slingshots designed by the greatest minds in the world of slingshots.
But back to the topic. You'll see the X in both logos of FlippinOut as well as SimpleShot. Look closely and you'll see more, but the X is a clear foundational element of both logos.
The X has always been a brand mark for us. Now you know why. And maybe you'll never see the SimpleShot logo the same again. (Do you see all three things: the slingshots, the X;s and the S?)
No matter what, slingshots are going to steal the show in 2022, Year X.
Stay tuned and whatever you do, don't miss out. https://simple-shot.com/join
And here is one big change that will affect all our customers in Year X.
Sales.
Love 'em or hate 'em, they're going away this year.
See, sales are great (you get excited and it's a fun time to save money and buy new slingshots).
Cool. That's fun.
But it also causes some trouble. Because when SO many people jump in and buy the slingshots and slingshot accessories at once, it creates a lot of stress on us.
- Stress on our supply chains. We run out of slingshots every year during sales.
- Stress on the team. Our team is over-worked right at the time of year that they'd like to be spending time with friends and family.
- Stress on logistics. You've seen it before during sales. We get backed up and can't get orders out as fast as you'd like.
- So we've decided after a very long discussion to declare Year X 100% sale-free.
We've updated our pricing this year. As you've noticed, we've got to whole dollar amounts on our pricing.
No more 99 cent pricing. Just clear dollar prices.
And this year: no sales.
The price you see today is the price you will see tomorrow and every other day this year.
This serves us and you better.
- Supply. Without sales that create rushes on products, we can keep the supply chain working better year round.
- Our team. Sales are the #1 stress on our team. Without them, there's no need to wait to make a purchase (and our team won't be slammed all at once around the holidays.)
- Logistics. When we have one big sale a year, we end up being the busiest when our carriers are busiest. And that means a few things, not the least of which is that your precious slingshot order has a higher likelihood of being delayed or even lost.
So there you have it.
Black Friday pricing all year long.
We're giving you the best price we can offer and sustain the business and we do have a robust rewards program.
Earn points for various actions and for every dollar you spend. You can earn up to 15% off your next order through our rewards program!
Year X is going to be exciting!
We have plans for so much this year, it's hard to remember it all.
- New website (a re-design that will bring the features you want most)
- New products. Slingshots you've never seen before.
- New old products. We'll bring some slingshots back this year!
- Revised slingshots. Look for some new versions of slingshots!
- Celebrations. All sorts of fun!
We have a LOT in store. We think you're going to love it!
